Savings Bank of Mendocino County Announces Appointment of New Director of Marketing and Community Outreach, Melissa Sherman

Savings Bank of Mendocino County is pleased to announce the appointment of Melissa Sherman as its Director of Marketing and Community Outreach. Sherman joined the Bank in January 2026 and has since played a key role in advancing strategic communications and community‑focused initiatives.

Sherman brings a thoughtful blend of strategic marketing, brand leadership, and community engagement experience. Throughout her career, she has focused on helping organizations communicate clearly, build trust, and create meaningful connections with the people they serve. With extensive experience leading creative and customer-focused initiatives, she is known for translating strategic vision into programs that support both organizational growth and local community impact.

In her role, Sherman oversees the Bank’s marketing strategy, public relations, and community outreach initiatives. She works closely with teams across the organization and with community partners to ensure communications reflect Savings Bank’s enduring values of integrity, personal service, and local decision-making. Her work also supports programs that strengthen partnerships with local nonprofits, highlight small businesses, and expand engagement throughout the region.

Rena Macapagal, Chief Banking Officer, shared her appreciation for Sherman’s leadership and impact.

“Melissa brings both strategic insight and a genuine passion for community to her work. Since joining us in January, she has demonstrated a thoughtful, collaborative approach that aligns beautifully with Savings Bank’s values. We are excited about the momentum she is helping build and look forward to the continued positive impact of her work.”

Sherman’s appointment comes at a time of continued growth for Savings Bank, as the organization advances initiatives focused on financial empowerment, digital innovation, and exceptional service, reinforcing its commitment to local service and strong community relationships.

About Savings Bank of Mendocino County

Founded in 1903, Savings Bank of Mendocino County is a locally owned and operated community bank headquartered in Ukiah, California. With a longstanding commitment to integrity, personal service, and local decision‑making, the Bank provides a full range of personal, commercial, and business banking solutions to customers across Northern California.

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