Coupang Announces Results for Third Quarter 2026

Coupang, Inc. (NYSE: CPNG) today announced financial results for its third quarter ended September 30, 2026.

Q3 2026 Consolidated Highlights:

  • Total net revenues were $10.0 billion, up 7% YoY on a reported basis and 11% YoY on a constant currency basis, exceeding our guidance of 8% to 9% growth in constant currency revenues.

  • Gross profit was $2.6 billion, decreasing 6% YoY on a reported basis and 3% YoY on a constant currency basis. Gross profit margin was 25.7%, a decrease of 364 bps YoY. Excluding FC fire-related costs in Korea, gross profit was $2.7 billion, and gross profit margin was 26.7%.

  • Operating (loss) income was $(450) million, a decrease of $612 million from the operating income last year. Excluding FC fire-related costs, operating (loss) income was $(202) million, a decrease of $364 million from the operating income last year.

  • Net (loss) income attributable to Coupang stockholders was $(501) million, a decrease of $596 million from the same period last year. Excluding FC fire-related costs, net (loss) income was $(321) million, a decrease of $416 million from the same period last year.

  • Diluted EPS was $(0.28), down $0.33 YoY. Diluted EPS excluding FC fire-related costs was $(0.18), down $0.23 YoY.

  • Adjusted EBITDA for the quarter was $116 million with a margin of 1.2%, down 329 bps versus last year and in line with our guidance of 0.5% to 1.5% adjusted EBITDA margin.

  • Operating cash flow for the trailing twelve months was $845 million, a decrease of $1.5 billion YoY and free cash flow was $(409) million for the trailing twelve months, a decrease of $1.7 billion YoY.

  • 12.7 million shares of Class A common stock were repurchased during the quarter for an aggregate amount of $201 million.

Q3 2026 Segment Highlights:

  • Product Commerce segment net revenues were $8.4 billion, up 5% YoY on a reported basis and 8% YoY on a constant currency basis.

  • Product Commerce gross profit was $2.4 billion, down 7% YoY on a reported basis and 5% YoY on a constant currency basis. Gross profit margin was 28.4%, a decrease of 376 bps YoY. Excluding FC fire-related costs, gross profit was $2.5 billion, and gross profit margin was 29.5%.

  • Product Commerce segment adjusted EBITDA was $385 million with a margin of 4.6%, down 424 bps YoY.

  • Product Commerce Active Customers grew to 25.2 million, up 2% YoY.

  • Developing Offerings segment net revenues were $1.6 billion, up 23% YoY on a reported basis and 27% YoY on a constant currency basis.

  • Developing Offerings segment adjusted EBITDA losses were $269 million, improving $23 million YoY.

Third Quarter 2026 Results

Consolidated Financial Summary

(in millions, except net revenues per Product Commerce Active Customer and earnings per share)

Three Months Ended September 30,

As Reported

Excluding the Impact from the Incheon FC Fire Losses

 

2026

 

 

 

2025

 

% Change

 

2026(4)

 

% Change

Total net revenues

$ 

9,962

 

 

$

9,267

 

7

%

 

 

 

Total net revenues growth, constant currency(1)

 

 

 

 

11

%

 

 

 

Net revenues per Product Commerce Active Customer

$ 

332

 

 

$

323

 

3

%

 

 

 

Net revenues per Product Commerce Active Customer, constant currency

$ 

342

 

 

 

 

6

%

 

 

 

Product Commerce Active Customers

 

25.2

 

 

 

24.7

 

2

%

 

 

 

Gross profit(2)

$ 

2,561

 

 

$

2,720

 

(6

)%

$

2,656

 

 

(2

)%

Gross profit growth, constant currency(1)(2)

 

 

 

 

(3

)%

 

 

 

Product Commerce gross profit(1)(2)

$ 

2,376

 

 

$

2,564

 

(7

)%

$

2,471

 

 

(4

)%

Operating (loss) income

$ 

(450

)

 

$

162

 

NM(3)

$

(202

)

 

NM(3)

Net (loss) income

$ 

(501

)

 

$

95

 

NM(3)

 

 

 

Net (loss) income attributable to Coupang stockholders

$ 

(501

)

 

$

95

 

NM(3)

$

(321

)

 

NM(3)

Adjusted EBITDA(1)

$ 

116

 

 

$

413

 

(72

)%

 

 

 

Earnings per share, basic and diluted

$ 

(0.28

)

 

$

0.05

 

NM(3)

$

(0.18

)

 

NM(3)

Net cash provided by operating activities

$ 

212

 

 

$

792

 

(73

)%

 

 

 

Free cash flow(1)

$ 

(72

)

 

$

442

 

NM(3)

 

 

 

 

Trailing Twelve Months Ended September 30,

 

(in millions)

 

2026

 

 

2025

% Change

Net cash provided by operating activities

$

845

 

$

2,367

(64

)%

Free cash flow(1)

$

(409

)

$

1,268

NM(3)

Segment Information

 

Three Months Ended September 30,

 

 

(in millions)

 

2026

 

 

 

2025

 

 

% Change

Product Commerce

 

 

 

 

 

Net revenues

$

8,374

 

 

$

7,980

 

 

5

%

Net revenues growth, constant currency(1)

 

 

 

 

8

%

Gross profit(2)

$

2,376

 

 

$

2,564

 

 

(7

)%

Gross profit growth, constant currency(1)(2)

 

 

 

 

(5

)%

Segment adjusted EBITDA

$

385

 

 

$

705

 

 

(45

)%

Developing Offerings

 

 

 

 

 

Net revenues

$

1,588

 

 

$

1,287

 

 

23

%

Net revenues growth, constant currency(1)

 

 

 

 

27

%

Gross profit(2)

$

185

 

 

$

156

 

 

19

%

Gross profit growth, constant currency(1)(2)

 

 

 

 

19

%

Segment adjusted EBITDA

$

(269

)

 

$

(292

)

 

NM(3)

_________

(1)

Net revenues growth, constant currency, gross profit growth, constant currency, adjusted gross profit, adjusted Product Commerce gross profit, adjusted operating (loss) income, adjusted net (loss) income attributable to Coupang stockholders, adjusted EBITDA, adjusted diluted earnings per share, and free cash flow are non-GAAP financial measures as defined by the Securities and Exchange Commission (the “SEC”). See the “Non-GAAP Financial Measures” and “Reconciliations of Non-GAAP Measures” sections herein for more information regarding our use of these measures and reconciliations to the most directly comparable financial measures calculated in accordance with accounting principles generally accepted in the United States of America (“U.S. GAAP”).

(2)

Gross profit is calculated as total net revenues minus cost of sales. 

(3)

Non-meaningful. 

(4)

Adjusted gross profit, adjusted Product Commerce gross profit, adjusted operating (loss) income, adjusted net (loss) income attributable to Coupang stockholders, and adjusted diluted earnings per share exclude the impact of the July 2026 fire that significantly damaged our leased fulfillment center in Incheon, Korea (the “Incheon FC Fire”).

Webcast and Conference Call

Coupang, Inc. will host a conference call to discuss third quarter results on November 3, 2026 at 2:30 PM PT/ 5:30 PM ET. A live webcast of the conference call will be available on our Investor Relations website, ir.aboutcoupang.com, and a replay of the conference call will be available for at least three months. This press release, including the reconciliations of certain non-GAAP financial measures to their nearest comparable U.S. GAAP financial measures, as well as our third quarter earnings presentation, are also available on that site.

About Coupang

Coupang is a technology and Fortune 150 company listed on the New York Stock Exchange (NYSE: CPNG) that provides retail, restaurant delivery, video streaming, and fintech services to customers around the world under brands that include Coupang, Eats, Play, Rocket Now, and Farfetch. It operates in over 190 countries and territories around the world.

FORWARD-LOOKING STATEMENTS

This earnings release and related management commentary may contain statements that may be deemed to be “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (together, the “Act”), that are intended to enjoy the protection of the safe harbor for forward-looking statements provided by the Act as well as protections afforded by other federal securities laws.

We have based the forward-looking statements contained in this earnings release and related management commentary on our current expectations and projections about future events and trends that we believe may affect our industry, business, financial condition, and results of operations. All statements other than statements of historical facts contained in this earnings release and related management commentary, including statements about our business and growth strategies, anticipated or target revenues, growth rates, margins, cash flows, and other operating or financial results, future customer retention, spend and growth rates or trends, our planned investments in new products and offerings, future marketing spend and cost saving trends, future impacts of AI on our business and operating and financial results, and their anticipated outcomes, as well as our beliefs and expectations related to the impact of the data incident on our business and operating or financial results, and the pace of recovery from the data incident, are forward-looking statements. In some cases, you can identify forward-looking statements because they contain words such as “anticipate,” “believe,” “contemplate,” “could,” “estimate,” “expect,” “intend,” “may,” “sustain,” “plan,” “run,” “long-term,” “potential,” “more,” “conviction,” “predict,” “view,” “project,” “guide,” “arrive,” “manage,” “should,” “target,” “toward,” “think,” “will,” “shall,” “keep,” “goal,” “grow,” “generate,” “drive,” “objective,” “represent,” “seek,” “see,” “apply,” “bring,” “strategy,” “future,” “create,” “widen,” “scale,” “gain,” “opportunity,” “runway,” “trajectory,” “roll,” “work,” “increase,” “return,” “continue,” “expand,” “extend,” “build,” “find,” “move,” “climb,” “pace,” “restore,” “enable,” “raise,” “improve,” “refine,” “add,” “retain,” “remain,” “make,” “on-going,” “momentum,” “compound,” “prevent,” “commit,” “want,” “can,” or “would,” or the negative of these words or other similar terms or expressions. Actual results and outcomes could differ materially from those expressed or contemplated by the forward-looking statements for a variety of reasons, including, among others, risks and uncertainties regarding the nature and scope of any past or future data incidents, investigations and administrative fines related to such data incidents, the impact of such data incidents on us, our customers, operations, and financial results; the continued growth of the retail market; changes in consumer preferences and spending patterns; the increased acceptance of online transactions by potential customers; competition in our industry; managing our growth, investment, and expansion into new markets and offerings; risks associated with current and future acquisitions, mergers, dispositions, joint ventures or investments; potential fluctuations in our financial performance; the extent to which we owe income or other taxes; our ability to retain existing suppliers and to add new suppliers on terms acceptable to us; our market position; our operation and management of our fulfillment and delivery infrastructure; legal and regulatory developments; the outcomes of any tax assessments, claims, litigation, audits, inspections and investigations; and the impact of global economic factors including inflation, foreign currency exchange rates, geopolitical events (including the ongoing conflict in the Middle East), tariffs and other trade barriers, and the losses, costs, and liabilities to third parties associated with any catastrophic occurrences. The forward-looking statements contained in this earnings release and related management commentary are also subject to other risks and uncertainties that could cause actual results to differ from the results predicted. For additional information on other potential risks and uncertainties that could cause actual results to differ from the results predicted, please see our most recent Annual Report on Form 10-K and subsequent SEC filings. All forward-looking statements in this earnings release and related management commentary are based on information available to Coupang and assumptions and beliefs as of the date hereof, and we disclaim any obligation to update any forward-looking statements, except as required by law. We may not actually achieve the plans, intentions, or expectations disclosed in our forward-looking statements, and you should not place undue reliance on our forward-looking statements.

Additional information relating to certain of our financial measures contained herein, including non-GAAP financial measures, is available in this earnings release, including under “Non-GAAP Financial Measures” and “Reconciliations of Non-GAAP Measures” below, and at our website at ir.aboutcoupang.com.

Investors and others should note that we may announce material business and financial information to our investors using our investor relations website (ir.aboutcoupang.com) and through https://news.coupang.com, our filings with the SEC, webcasts, press releases (including those on our investor relations website and https://news.coupang.com), and conference calls. We use these mediums to communicate with investors and the general public about our company, our products, and other matters. It is possible that the information that we make available on our investor relations website or through https://news.coupang.com may be deemed to be material information. We therefore encourage investors and others interested in our company to review the information that we make available on our investor relations website and https://news.coupang.com. Notwithstanding the foregoing, the information contained on our investor relations website and https://news.coupang.com, as referenced in this paragraph, are not incorporated by reference into this release or any other report or document we file with the SEC.

Any updates to the list of disclosure channels through which we will announce information will be posted on our investor relations website or https://news.coupang.com.

COUPANG, INC.

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(unaudited)

 

Three Months Ended

September 30,

 

Nine Months Ended

September 30,

(in millions, except per share amounts)

 

2026

 

 

 

2025

 

 

 

2026

 

 

 

2025

 

Net retail sales

$

7,626

 

 

$

7,081

 

 

$

20,846

 

 

$

19,676

 

Net other revenue

 

2,336

 

 

 

2,186

 

 

 

6,476

 

 

 

6,023

 

Total net revenues

 

9,962

 

 

 

9,267

 

 

 

27,322

 

 

 

25,699

 

 

 

 

 

 

 

 

 

Cost of sales

 

7,401

 

 

 

6,547

 

 

 

19,970

 

 

 

18,102

 

Operating, general and administrative

 

3,011

 

 

 

2,558

 

 

 

8,600

 

 

 

7,132

 

Total operating cost and expenses

 

10,412

 

 

 

9,105

 

 

 

28,570

 

 

 

25,234

 

 

 

 

 

 

 

 

 

Operating (loss) income

 

(450

)

 

 

162

 

 

 

(1,248

)

 

 

465

 

 

 

 

 

 

 

 

 

Interest income

 

45

 

 

 

52

 

 

 

131

 

 

 

152

 

Interest expense

 

(22

)

 

 

(22

)

 

 

(60

)

 

 

(70

)

Other (expense) income, net

 

(87

)

 

 

(27

)

 

 

(125

)

 

 

28

 

(Loss) income before income taxes

 

(514

)

 

 

165

 

 

 

(1,302

)

 

 

575

 

 

 

 

 

 

 

 

 

Income tax (benefit) expense

 

(13

)

 

 

70

 

 

 

35

 

 

 

335

 

 

 

 

 

 

 

 

 

Net (loss) income

 

(501

)

 

 

95

 

 

$

(1,337

)

 

$

240

 

Net income attributable to noncontrolling interests

 

—

 

 

 

—

 

 

 

—

 

 

 

6

 

Net (loss) income attributable to Coupang stockholders

 

(501

)

 

 

95

 

 

$

(1,337

)

 

$

234

 

 

 

 

 

 

 

 

 

Earnings per share

 

 

 

 

 

 

 

Basic and diluted

$

(0.28

)

 

$

0.05

 

 

$

(0.74

)

 

$

0.13

 

 

 

 

 

 

 

 

 

Weighted-average shares outstanding

 

 

 

 

 

 

 

Basic

 

1,795

 

 

 

1,823

 

 

 

1,806

 

 

 

1,816

 

Diluted

 

1,795

 

 

 

1,864

 

 

 

1,806

 

 

 

1,853

 

COUPANG, INC.

CONDENSED CONSOLIDATED BALANCE SHEETS

(unaudited)

(in millions)

September 30, 2026

 

December 31, 2025

Assets

 

 

 

Cash and cash equivalents

$

5,444

 

 

$

6,318

 

Restricted cash

 

96

 

 

 

94

 

Accounts receivable, net

 

357

 

 

 

363

 

Inventories

 

2,423

 

 

 

2,256

 

Prepaids and other current assets

 

707

 

 

 

660

 

Total current assets

 

9,027

 

 

 

9,691

 

 

 

 

 

Property and equipment, net

 

4,227

 

 

 

3,722

 

Operating lease right-of-use assets

 

2,989

 

 

 

2,765

 

Intangible assets, net

 

162

 

 

 

190

 

Deferred tax assets

 

845

 

 

 

596

 

Long-term lease deposits and other

 

1,044

 

 

 

823

 

Total assets

$

18,294

 

 

$

17,787

 

 

 

 

 

Liabilities and equity

 

 

 

Accounts payable

$

7,532

 

 

$

6,298

 

Accrued expenses

 

572

 

 

 

515

 

Deferred revenue

 

239

 

 

 

188

 

Short-term borrowings

 

988

 

 

 

960

 

Current portion of long-term debt

 

119

 

 

 

—

 

Current portion of long-term operating lease obligations

 

645

 

 

 

545

 

Other current liabilities

 

1,243

 

 

 

851

 

Total current liabilities

 

11,338

 

 

 

9,357

 

 

 

 

 

Long-term debt

 

654

 

 

 

648

 

Long-term operating lease obligations

 

2,651

 

 

 

2,482

 

Defined severance benefits and other

 

814

 

 

 

677

 

Total liabilities

 

15,457

 

 

 

13,164

 

 

 

 

 

Commitments and contingencies

 

 

 

 

 

 

 

Equity

 

 

 

Common stock

 

—

 

 

 

—

 

Class A — shares authorized 10,000, outstanding 1,629 and 1,665

Class B — shares authorized 250, outstanding 158 and 158

 

 

 

Additional paid-in capital

 

8,419

 

 

 

9,025

 

Accumulated other comprehensive loss

 

(224

)

 

 

(381

)

Accumulated deficit

 

(5,358

)

 

 

(4,021

)

Total equity

 

2,837

 

 

 

4,623

 

Total liabilities and equity

$

18,294

 

 

$

17,787

 

COUPANG, INC.

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(unaudited)

 

Nine Months Ended September 30,

(in millions)

 

2026

 

 

 

2025

 

Operating activities

 

 

 

Net (loss) income

$

(1,337

)

 

$

240

 

Adjustments to reconcile net (loss) income to net cash provided by operating activities:

 

 

 

Depreciation and amortization

 

437

 

 

 

381

 

Provision for severance benefits

 

204

 

 

 

177

 

Equity-based compensation

 

450

 

 

 

352

 

Non-cash operating lease expense

 

442

 

 

 

369

 

Deferred income taxes

 

(218

)

 

 

(4

)

Other

 

499

 

 

 

178

 

Change in operating assets and liabilities, net of acquisition:

 

 

 

Accounts receivable, net

 

6

 

 

 

9

 

Inventories

 

(144

)

 

 

(408

)

Other assets

 

(389

)

 

 

(405

)

Accounts payable

 

945

 

 

 

935

 

Accrued expenses

 

21

 

 

 

(9

)

Other liabilities

 

(153

)

 

 

(124

)

Net cash provided by operating activities

 

763

 

 

 

1,691

 

 

 

 

 

Investing activities

 

 

 

Purchases of property and equipment

 

(897

)

 

 

(891

)

Proceeds from sale of property and equipment

 

3

 

 

 

5

 

Other investing activities

 

(31

)

 

 

8

 

Net cash used in investing activities

 

(925

)

 

 

(878

)

 

 

 

 

Financing activities

 

 

 

Proceeds from issuance of common stock, equity-based compensation plan

 

2

 

 

 

4

 

Repurchase of Class A common stock

 

(1,051

)

 

 

(81

)

Proceeds from short-term borrowings and long-term debt

 

4,331

 

 

 

2,182

 

Repayment of short-term borrowings and long-term debt

 

(4,201

)

 

 

(1,817

)

Other financing activities

 

(1

)

 

 

(28

)

Net cash (used in) provided by financing activities

 

(920

)

 

 

260

 

Effect of exchange rate changes on cash and cash equivalents and restricted cash

 

210

 

 

 

220

 

Net (decrease) increase in cash and cash equivalents and restricted cash

 

(872

)

 

 

1,293

 

Cash and cash equivalents and restricted cash, as of beginning of period

 

6,412

 

 

 

6,031

 

Cash and cash equivalents and restricted cash, as of end of period

$

5,540

 

 

$

7,324

 

Supplemental Financial Information

Share Information

 

As of September 30,

(in millions)

2026

 

2025

Outstanding common stock

1,787

 

1,823

Outstanding equity-based awards

81

 

76

Outstanding common stock and equity-based awards

1,868

 

1,899

Key Business Metrics and Non-GAAP Financial Measures

We review the key business and financial metrics discussed below. We use these measures to evaluate our business, measure our performance, identify trends affecting our business, formulate business plans, and make strategic decisions.

Key Business Metrics

Net Revenues per Product Commerce Active Customer and Constant Currency Net Revenues per Product Commerce Active Customer

Net revenues per Product Commerce Active Customer is the total Product Commerce net revenues generated in a period divided by the total number of Product Commerce Active Customers in that period. A key driver of growth is increasing the frequency and the level of spend of customers who are shopping on our Product Commerce apps or websites. We therefore view net revenues per Product Commerce Active Customer as a key indicator of engagement and retention of our customers and our ability to drive future revenue growth, though there may be a short-term dilutive impact when a large number of new Product Commerce Active Customers are added in a recent period.

Constant currency net revenues per Product Commerce Active Customer is the total Product Commerce net revenues generated in a period translated using the prior period exchange rate to exclude the effect of foreign exchange rate movements divided by the total number of Product Commerce Active Customers in that period. Constant currency net revenues per Product Commerce Active Customer is a key indicator to evaluate net revenues per Product Commerce Active Customer between periods as it excludes the effects of foreign currency volatility that are not indicative of customer engagement and retention.

Product Commerce Active Customers

A customer is anyone who has created an account on our apps or websites, identified by a unique email address. As of the last date of each quarterly reported period, we determine our number of Product Commerce Active Customers by counting the total number of individual customers who have ordered at least once directly from our Product Commerce apps or websites during the relevant quarterly period. The change in Product Commerce Active Customers in a reported period captures both the inflow of new customers who have made a purchase in the period as well as the outflow of existing customers who have not made a purchase in the period. We view the number of Product Commerce Active Customers as an indicator of future growth in our net revenue, the reach of our network, the awareness of our brand, and the engagement of our customers.

 

Three Months Ended September 30,

 

 

(in millions, except net revenues per Product Commerce Active Customer)

 

2026

 

 

2025

 

% Change

Net revenues per Product Commerce Active Customer

$

332

 

$

323

 

3

%

Net revenues per Product Commerce Active Customer (Constant Currency)

$

342

 

 

 

6

%

Product Commerce Active Customers

 

25.2

 

 

24.7

 

2

%

Non-GAAP Financial Measures

We report our financial results in accordance with U.S. GAAP. However, management believes that certain non-GAAP financial measures provide investors with additional useful information in evaluating our performance. These non-GAAP financial measures may be different than similarly titled measures used by other companies.

Our non-GAAP financial measures should not be considered in isolation from, or as substitutes for, financial information prepared in accordance with U.S. GAAP. Non-GAAP financial measures have limitations in that they do not reflect all the amounts associated with our results of operations as determined in accordance with U.S. GAAP. These measures should only be used to evaluate our results of operations in conjunction with the corresponding U.S. GAAP measures.

Non-GAAP Measure

Definition

How We Use The Measure

Total Net Revenues, Constant Currency and Gross Profit, Constant Currency

• Constant currency information compares results between periods as if exchange rates had remained constant.

• We define total net revenues, constant currency and gross profit, constant currency as total revenue and gross profit, respectively, excluding the effect of foreign exchange rate movements, and use it to determine the total net revenues growth, constant currency and gross profit growth, constant currency on a comparative basis.

• Total net revenues, constant currency and gross profit, constant currency are calculated by translating current period total net revenues and gross profit using the prior period exchange rate.

• The effect of currency exchange rates on our business is an important factor in understanding period-to-period comparisons. Our financial reporting currency is the U.S. dollar (“USD”) and changes in foreign exchange rates can significantly affect our reported results and consolidated trends. For example, our business generates sales predominantly in Korean Won (“KRW”), which are favorably affected as the USD weakens relative to the KRW, and unfavorably affected as the USD strengthens relative to the KRW.

• We use total net revenues, constant currency and total net revenues growth, constant currency, gross profit, constant currency and gross profit growth, constant currency for financial and operational decision-making and as a means to evaluate comparisons between periods. We believe the presentation of our results on a constant currency basis in addition to U.S. GAAP results helps improve the ability to understand our performance because they exclude the effects of foreign currency volatility that are not indicative of our actual results of operations.

Total Net Revenues Growth, Constant Currency and Gross Profit Growth, Constant Currency

• Total net revenues growth, constant currency and gross profit growth, constant currency (as percentages) are calculated by determining the increase in current period revenue and gross profit, respectively, over prior period revenue and gross profit, respectively, where current period foreign currency revenue and gross profit are translated using prior period exchange rates.

Free Cash Flow

• Net cash provided by (used in) operating activities

Less: purchases of property and equipment,

Plus: proceeds from sale of property and equipment.

• Provides information to management and investors about the amount of cash generated from our ongoing operations that, after purchases and sales of property and equipment, can be used for strategic initiatives, including investing in our business and strengthening our balance sheet, including paying down debt, repurchasing shares of our Class A common stock, and paying dividends to stockholders.

Adjusted EBITDA

• Net income (loss), excluding the effects of:

– depreciation and amortization,

– interest expense,

– interest income,

– other income (expense), net,

– income tax expense (benefit),

– equity-based compensation,

– acquisition and restructuring-related costs, net,

– impairments, and

– other items not reflective of our ongoing operations, such as certain administrative fines and catastrophic occurrences.

• Provides information to management to evaluate and assess our performance and allocate internal resources. 

 

• We believe Adjusted EBITDA and Adjusted EBITDA Margin are frequently used by investors and other interested parties in evaluating companies in the retail industry for period-to-period comparisons as they remove the impact of certain items that are not representative of our ongoing business, such as material non-cash items, acquisition-related transaction and restructuring costs, significant costs related to certain non-ordinary course legal and regulatory matters, catastrophic losses, (such as the Incheon FC Fire), and certain variable charges.

 

Administrative fines include only certain significant regulatory fines and penalties that Coupang does not consider to be normal operating expenses related to the Company’s ongoing operations, revenue generating activities, business strategy, industry, and regulatory environment.

Adjusted EBITDA Margin

• Adjusted EBITDA as a percentage of total net revenues.

Adjusted Gross Profit

• Gross profit excluding the impact of the Incheon FC Fire.

• We believe adjusted gross profit, adjusted Product Commerce gross profit, adjusted operating, general and administrative, adjusted operating (loss) income, adjusted net (loss) income before income taxes, adjusted net (loss) income attributable to Coupang stockholders, and adjusted diluted earnings per share provide useful supplemental information for investors to compare our current earnings results from one period to another. These non-GAAP financial measures are performance measures and should not be used as measures of liquidity.

Adjusted Product Commerce Gross Profit

• Product Commerce gross profit excluding the impact of the Incheon FC Fire.

Adjusted Operating, General and Administrative

• Operating, general and administrative expenses excluding the impact of certain administrative fines and the Incheon FC Fire.

Adjusted Operating (Loss) Income

• Operating (loss) income excluding the impact of certain administrative fines and the Incheon FC Fire.

Adjusted Net (Loss) Income Before Income Taxes

• (Loss) income before income taxes excluding the impact of certain administrative fines and the Incheon FC Fire.

Adjusted Net (Loss) Income Attributable to Coupang Stockholders

• Net (loss) income attributable to Coupang stockholders excluding the impact of certain administrative fines and the Incheon FC Fire.

Adjusted Diluted Earnings Per Share

• Adjusted net (loss) income attributable to Coupang stockholders divided by the weighted average dilutive shares outstanding for the period.

Reconciliations of Non-GAAP Measures

In reliance on the exception provided by Item 10(e)(1)(i)(B) of Regulation S-K, we have not provided the most directly comparable forward-looking U.S. GAAP measure to our total net revenues growth, constant currency guidance and adjusted EBITDA margin guidance or a reconciliation of these forward-looking non-GAAP financial measures to their most directly comparable U.S. GAAP measures as a result of uncertainty regarding, and the potential variability of, reconciling items such as stock-based compensation, income tax, and currency exchange rates. Accordingly, a reconciliation is not available without unreasonable effort due to the uncertainty of these reconciling items. Because these adjustments are inherently variable and uncertain and depend on various factors that are beyond our control, we are also unable to predict their probable significance. However, it is important to note that these factors could be material to Coupang’s results computed in accordance with U.S. GAAP. Certain amounts may not foot due to rounding.

The following tables present the reconciliations from each U.S. GAAP measure to its corresponding non-GAAP measure for the periods noted.

Total Net Revenues, Constant Currency and Total Net Revenues Growth, Constant Currency

 

Three Months Ended September 30,

Year over Year Growth

 

2026

2025

(in millions)

As Reported

Exchange Rate Effect

Constant Currency Basis

As Reported

As Reported

Constant Currency Basis

Consolidated

 

 

 

 

 

Net retail sales

$

7,626

$

225

$

7,851

$

7,081

8

%

11

%

Net other revenue

 

2,336

 

65

 

2,401

 

2,186

7

%

10

%

Total net revenues

$

9,962

$

290

$

10,252

$

9,267

7

%

11

%

 

 

 

 

 

 

 

Net Revenues by Segment

 

 

 

 

 

Product Commerce

$

8,374

$

248

$

8,622

$

7,980

5

%

8

%

Developing Offerings

 

1,588

 

42

 

1,630

 

1,287

23

%

27

%

Total net revenues

$

9,962

$

290

$

10,252

$

9,267

7

%

11

%

Gross Profit, Constant Currency and Gross Profit Growth, Constant Currency

 

Three Months Ended September 30,

Year over Year Growth

 

2026

2025

(in millions)

As Reported

Exchange Rate Effect

Constant Currency Basis

As Reported

As Reported

Constant Currency Basis

Gross Profit by Segment

 

 

 

 

 

Product Commerce

$

2,376

$

70

$

2,446

$

2,564

(7

)%

(5

)%

Developing Offerings

 

185

 

1

 

186

 

156

19

%

19

%

Gross profit

$

2,561

$

71

$

2,632

$

2,720

(6

)%

(3

)%

Free Cash Flow

 

Three Months Ended

September 30,

 

Trailing Twelve Months Ended September 30,

(in millions)

 

2026

 

 

 

2025

 

 

 

2026

 

 

 

2025

 

Net cash provided by operating activities

$

212

 

 

$

792

 

 

$

845

 

 

$

2,367

 

Adjustments:

 

 

 

 

 

 

 

Purchases of land and buildings

 

(72

)

 

 

(78

)

 

 

(328

)

 

 

(190

)

Purchases of equipment

 

(212

)

 

 

(275

)

 

 

(929

)

 

 

(915

)

Total purchases of property and equipment

 

(284

)

 

 

(353

)

 

 

(1,257

)

 

 

(1,105

)

Proceeds from sale of property and equipment

 

—

 

 

 

3

 

 

 

3

 

 

 

6

 

Total adjustments

$

(284

)

 

$

(350

)

 

$

(1,254

)

 

$

(1,099

)

Free cash flow

$

(72

)

 

$

442

 

 

$

(409

)

 

$

1,268

 

Net cash used in investing activities

$

(297

)

 

$

(366

)

 

$

(1,301

)

 

$

(1,019

)

Net cash (used in) provided by financing activities

$

(1,134

)

 

$

152

 

 

$

(1,427

)

 

$

280

 

Adjusted EBITDA and Adjusted EBITDA Margin

 

Three Months Ended September 30,

 

Trailing Twelve Months Ended September 30,

(in millions)

 

2026

 

 

 

2025

 

 

 

2026

 

 

 

2025

 

Total net revenues

$

9,962

 

 

$

9,267

 

 

$

36,157

 

 

$

33,664

 

 

 

 

 

 

 

 

 

Net (loss) income attributable to Coupang stockholders

 

(501

)

 

 

95

 

 

 

(1,363

)

 

 

390

 

Net loss attributable to noncontrolling interests

 

—

 

 

 

—

 

 

 

—

 

 

 

(19

)

Net (loss) income

 

(501

)

 

 

95

 

 

 

(1,363

)

 

 

371

 

Net (loss) income margin

 

(5.0

)%

 

 

1.0

%

 

 

(3.8

)%

 

 

1.1

%

Adjustments:

 

 

 

 

 

 

 

Depreciation and amortization

 

149

 

 

 

133

 

 

 

573

 

 

 

501

 

Interest expense

 

22

 

 

 

22

 

 

 

76

 

 

 

110

 

Interest income

 

(45

)

 

 

(52

)

 

 

(178

)

 

 

(205

)

Income tax (benefit) expense

 

(13

)

 

 

70

 

 

 

83

 

 

 

483

 

Other expense, net

 

87

 

 

 

27

 

 

 

142

 

 

 

18

 

Acquisition and restructuring-related losses, net

 

—

 

 

 

—

 

 

 

—

 

 

 

67

 

Certain administrative fines(1)

 

—

 

 

 

—

 

 

 

410

 

 

 

—

 

Fulfillment center fire insurance gain

 

—

 

 

 

—

 

 

 

—

 

 

 

(175

)

Incheon FC Fire losses

 

248

 

 

 

—

 

 

 

248

 

 

 

—

 

Equity-based compensation

 

169

 

 

 

118

 

 

 

584

 

 

 

474

 

Adjusted EBITDA

$

116

 

 

$

413

 

 

$

575

 

 

$

1,644

 

Adjusted EBITDA margin

 

1.2

%

 

 

4.5

%

 

 

1.6

%

 

 

4.9

%

_________

(1)

Administrative fines include only certain significant regulatory fines and penalties that Coupang does not consider to be normal operating expenses related to the Company’s ongoing operations, revenue generating activities, business strategy, industry, and regulatory environment.

Adjusted Gross Profit

 

Three Months Ended

September 30,

 

Nine Months Ended

September 30,

(in millions)

 

2026

 

 

 

2025

 

 

 

2026

 

 

 

2025

 

Gross profit

$

2,561

 

 

$

2,720

 

 

$

7,352

 

 

$

7,597

 

Adjustments:

 

 

 

 

 

 

 

Incheon FC Fire losses

 

95

 

 

 

—

 

 

 

95

 

 

 

—

 

Adjusted gross profit

$

2,656

 

 

$

2,720

 

 

$

7,447

 

 

$

7,597

 

Adjusted gross profit margin

 

26.7

%

 

 

29.4

%

 

 

27.3

%

 

 

29.6

%

Adjusted Product Commerce Gross Profit

 

Three Months Ended

September 30,

 

Nine Months Ended

September 30,

(in millions)

 

2026

 

 

 

2025

 

 

 

2026

 

 

 

2025

 

Product Commerce gross profit

$

2,376

 

 

$

2,564

 

 

$

6,818

 

 

$

7,105

 

Adjustments:

 

 

 

 

 

 

 

Incheon FC Fire losses

 

95

 

 

 

—

 

 

 

95

 

 

 

—

 

Adjusted Product Commerce gross profit

$

2,471

 

 

$

2,564

 

 

$

6,913

 

 

$

7,105

 

Adjusted Product Commerce gross profit margin

 

29.5

%

 

 

32.1

%

 

 

30.1

%

 

 

32.0

%

Adjusted Operating, General and Administrative

 

Three Months Ended

September 30,

 

Nine Months Ended

September 30,

(in millions)

 

2026

 

 

 

2025

 

 

2026

 

 

 

2025

Operating, general and administrative

 

$

3,011

 

 

$

2,558

 

$

8,600

 

 

$

7,132

Adjustments:

 

 

 

 

 

 

 

Certain administrative fines(1)

 

—

 

 

 

—

 

 

(410

)

 

 

—

Incheon FC Fire losses

 

(153

)

 

 

—

 

 

(153

)

 

 

—

Adjusted operating, general and administrative

$

2,858

 

 

$

2,558

 

$

8,037

 

 

$

7,132

Adjusted Operating (Loss) Income

 

Three Months Ended

September 30,

 

Nine Months Ended

September 30,

(in millions)

 

2026

 

 

 

2025

 

 

2026

 

 

 

2025

Operating (loss) income

$

(450

)

 

$

162

 

$

(1,248

)

 

$

465

Adjustments:

 

 

 

 

 

 

 

Certain administrative fines(1)

 

—

 

 

 

—

 

 

410

 

 

 

—

Incheon FC Fire losses

 

248

 

 

 

—

 

 

248

 

 

 

—

Adjusted operating (loss) income

$

(202

)

 

$

162

 

$

(590

)

 

$

465

Adjusted Net (Loss) Income Before Income Taxes

 

Three Months Ended

September 30,

 

Nine Months Ended

September 30,

(in millions)

 

2026

 

 

 

2025

 

 

2026

 

 

 

2025

(Loss) income before income taxes

$

(514

)

 

$

165

 

$

(1,302

)

 

$

575

Adjustments:

 

 

 

 

 

 

 

Certain administrative fines(1)

 

—

 

 

 

—

 

 

410

 

 

 

—

Incheon FC Fire losses

 

248

 

 

 

—

 

 

248

 

 

 

—

Adjusted (loss) income before income taxes

$

(266

)

 

$

165

 

$

(644

)

 

$

575

Adjusted Net (Loss) Income Attributable to Coupang Stockholders

 

Three Months Ended

September 30,

 

Nine Months Ended

September 30,

(in millions)

 

2026

 

 

 

2025

 

 

2026

 

 

 

2025

Net (loss) income attributable to Coupang stockholders

$

(501

)

 

$

95

 

$

(1,337

)

 

$

234

Adjustments:

 

 

 

 

 

 

 

Certain administrative fines(1)

 

—

 

 

 

—

 

 

410

 

 

 

—

Incheon FC Fire losses

 

248

 

 

 

—

 

 

248

 

 

 

—

Incheon FC Fire tax effect

 

(68

)

 

 

—

 

 

(68

)

 

 

—

Adjusted net (loss) income attributable to Coupang stockholders

$

(321

)

 

$

95

 

$

(747

)

 

$

234

Adjusted Diluted Earnings Per Share

 

Three Months Ended

September 30,

 

Nine Months Ended

September 30,

 

 

2026

 

 

 

2025

 

 

2026

 

 

 

2025

Diluted earnings per share

$

(0.28

)

 

$

0.05

 

$

(0.74

)

 

$

0.13

Adjustments:

 

 

 

 

 

 

 

Certain administrative fines(1)

 

—

 

 

 

—

 

 

0.23

 

 

 

—

Incheon FC Fire losses

 

0.14

 

 

 

—

 

 

0.14

 

 

 

—

Incheon FC Fire tax effect

 

(0.04

)

 

 

—

 

 

(0.04

)

 

 

—

Adjusted Diluted Earnings Per Share

$

(0.18

)

 

$

0.05

 

$

(0.41

)

 

$

0.13

_________

(1)

Administrative fines include only certain significant regulatory fines and penalties that Coupang does not consider to be normal operating expenses related to the Company’s ongoing operations, revenue generating activities, business strategy, industry, and regulatory environment.

 

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